Pozyx

A spin-off from Ghent University created in 2015, Pozyx offers advanced real-time location system (RTLS) solutions using Ultra-Wide Band (UWB) technology. Focusing primarily on indoor tracking, Pozyx achieves significantly higher levels of accuracy than Bluetooth and Wi-Fi devices. In the realm of Industry 4.0 and the Internet of Things, Pozyx's hardware and intelligent algorithms provide and interpret high-value data.

My two-year collaboration with the brand allowed me to help Pozyx clarify its positioning through a series of commercial materials and technical sheets designed to highlight its offerings and enable its sales team to sell their solutions more easily. I also assisted in creating product packaging to enhance customer satisfaction with a genuine unboxing experience. Pozyx's clients include Airbus, AB InBev, and Samsung.